Author: Hana

Avoiding certain words and phrases that are considered insensitive in health writing is crucial because language has the power to shape perceptions, impact self-esteem, and either support or marginalise individuals. Insensitive language can perpetuate stigma, create emotional harm, or alienate readers who are navigating health challenges. This article takes a deeper look into why we…

As December approaches, businesses in the health and wellness space have a unique opportunity to tap into the seasonal mindset of their audience. The year’s final month brings a mix of celebrations, reflection, and preparation for the year ahead. Whether focusing on self-care, mental health, fitness, or holistic wellbeing, creating timely and relevant content can…

As demand increases, businesses and organisations need to understand freelance rates to budget effectively and ensure fair compensation for high-quality content. The cost of hiring a freelance health writer can vary depending on several factors, including the writer’s experience, the complexity of the content, the level of research required, and the pricing model used.  This…

As the chill of November sets in and the holiday season begins, health and wellness become top priorities for many people. From managing stress and staying healthy during the colder months to boosting immunity and practising mindful eating, there are plenty of health topics to explore during this transitional period. For writers in the health…

Using accurate and reliable sources for your content is incredibly important. With how easy it is to publish things online, anyone can share their thoughts, leading to the proliferation of information – and misinformation – across various platforms. Readers and consumers should be provided with information they can trust, making credible sources essential for anyone…

Updating your existing content is an essential practice for anyone looking to improve their website’s SEO performance and boost engagement. It keeps your website relevant, strengthens your online authority, and enhances your audience’s experience. By regularly refreshing your content, you stay ahead of the competition and maintain a dynamic, high-performing website. Content Refresh: A Definition…

Handling sensitive health topics with care and precision is crucial in health and wellness writing, particularly when the subject matter impacts a person’s physical or mental well-being. Sensitive health topics can range from issues that are deeply personal or stigmatised to those that may invoke strong emotions or require special tact in communication. What Is…

Tailoring content is essential for effective communication, particularly in fields like health and wellness, where messages can significantly impact behaviour and decision-making. Medical writing can change how a person acts, which can have real-world consequences. Unlike, for example, an article about an up-and-coming music artist’s latest hit, wellness blogs can cause a person to take…