Author: Hana
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Why Addressing Patient Questions Can Be Good For Your Business
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Creating content that addresses patient questions isn’t just a service to patients – it’s also a powerful way to enhance your business’s reputation, strengthen relationships, and build trust. Whether your business sells healthcare products, provides medical services, or offers wellness solutions, addressing patient concerns with accurate and supportive information can bring tangible benefits. In this…
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Wellness Content Ideas for March
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Whether your audience is looking to shake off the winter blues, embrace mindful movement, or prepare for a more vibrant spring, this month provides countless angles to explore. As winter fades and the first signs of spring emerge, March offers the perfect backdrop for fresh starts and new habits. This transitional month, with its themes…
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Why Hiring A Writer On Retainer Can Be So Valuable
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A retainer agreement means that a writer is essentially ‘on call’ to create content regularly for a business, whether that’s blog posts, newsletters, social media updates, or website copy. Instead of hiring a writer for individual projects, businesses pay a set fee to secure a certain amount of the writer’s time or content output each…
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Focus Areas for Health in February
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February may be a short month, but it’s packed with health-related observances and themes, making it ripe for valuable and engaging content. While wellness goals are still fresh from the start of the year, February’s unique focus areas provide a perfect opportunity to tap into topics that matter to your audience. From celebrating American Heart…
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Medical Jargon to Avoid in Health Writing and What to Say Instead
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Avoiding medical jargon in health writing is crucial for ensuring that health information is clear, accessible, and actionable for a wide audience. Medical terminology can be confusing or intimidating for those without a healthcare background, leading to misunderstandings, increased anxiety, or even mistrust in the information provided. By using plain language and simple explanations, health…
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Avoiding Confusing Words and Phrases in Health Writing, and What to Use Instead
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Avoiding confusing or ambiguous terms in health writing is key to ensuring that information is understood, trusted, and acted upon. Clear communication empowers individuals to make informed decisions, supports better health literacy, and fosters positive health outcomes. This article looks at what language can be seen as confusing and why. It also provides tips for…
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January Health and Wellness Subjects
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As we welcome the new year, January offers the perfect opportunity to reset, refocus, and prioritise our health and wellness goals. Whether your readers are looking to shake off the holiday indulgences, establish new habits, or simply enhance their overall wellbeing, this month presents the ideal backdrop for cultivating a healthier lifestyle. From mindful eating…
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Why Certain Words and Phrases are Insensitive, and What to Replace them With
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Avoiding certain words and phrases that are considered insensitive in health writing is crucial because language has the power to shape perceptions, impact self-esteem, and either support or marginalise individuals. Insensitive language can perpetuate stigma, create emotional harm, or alienate readers who are navigating health challenges. This article takes a deeper look into why we…
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Things to Consider Creating Content Around in December
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As December approaches, businesses in the health and wellness space have a unique opportunity to tap into the seasonal mindset of their audience. The year’s final month brings a mix of celebrations, reflection, and preparation for the year ahead. Whether focusing on self-care, mental health, fitness, or holistic wellbeing, creating timely and relevant content can…
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How Much Does a Freelance Writer Cost?
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As demand increases, businesses and organisations need to understand freelance rates to budget effectively and ensure fair compensation for high-quality content. The cost of hiring a freelance health writer can vary depending on several factors, including the writer’s experience, the complexity of the content, the level of research required, and the pricing model used. This…